“Being visible can serve to liberate me and tell what I want to tell a society that believes there is no transphobia.”

© Nuria Prieto Escuer

Jade is a trans woman from Guatemala. She has actively participated in awareness-raising to achieve “Acceptance”, making herself visible “can serve to liberate me and tell what I want to a society that believes there is no transphobia. Before this project I had very low self-esteem and it is time for that to change. And I hope that society will become more and more open.

Transgender people in Guatemala face exclusion caused by family, social and institutional transphobia, starting with expulsion from the home and exclusion from the education and health systems. Public health institutions are usually inaccessible or inadequate for trans people. Staff are not trained to deal with sex-gender diversity, so trans people are commonly abused and mistreated by health care providers, and even subjected to forced therapies to “cure” or “treat” their gender identity or sexual orientation. Discrimination leads to the prevalence of sex work as a form of livelihood for transgender women and also fuels social stigma.

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Rainbow Welcome! visual universe

Rainbow Welcome! visual identity has been developed by Alison Roger France, in collaboration with PLS and all the partners. 

She studied the complexity of sexuality, sexual orientations, genders, gender expressions, identities, sexual characteristics, fluidity between the various spectrums, etc. She also adopted a reflective creation process including refugees’ journey in life and on earth to finally come with those organic forms whose nasting, movements and textures aim at illustrating the multiplicity and complexity of each and all individuals. Of course, the colours of the LGBTIQ+ flag have been used. The whole is wanted to be dynamic, intriguing and … positive. Our message is the one of reception and inclusion, as stated in our motto “Rainbow refugees, WELCOME!”. 

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L'universo visivo di Rainbow Welcome!

L’identità visiva di Rainbow Welcome! è stata sviluppata da Alison Roger France, in collaborazione con PLS e tutti i partner.

Ha studiato la complessità della sessualità, gli orientamenti sessuali, i generi, le espressioni di genere, le identità, le caratteristiche sessuali, la fluidità tra i vari spettri, ecc. Ha anche adottato un processo di creazione riflessivo che include il viaggio dei rifugiati nella vita e sulla terra per arrivare infine a quelle forme organiche la cui tostatura, i movimenti e le texture mirano a illustrare la molteplicità e la complessità di ognuno e di tutti gli individui. Naturalmente sono stati usati i colori della bandiera LGBTIQ+. L’insieme vuole essere dinamico, intrigante e … positivo. Il nostro messaggio è quello dell’accoglienza e dell’inclusione, come recita il nostro motto “Rainbow refugees, WELCOME!”.